When you embark upon an SEO campaign, the SEO company responsible for implementing it will discuss the work with you. The majority of tasks, such as the SEO services, will be undertaken by them in full, but others may involve contributions from you and your team. One task that is often undertaken by those in the business is the creation of content. The reason for this is those within a specific business niche will be far more knowledgeable about it than those working for the SEO company.
Undoubtedly your SEO company will advise you on the most effective ways to create your content, but to give you a head start, here is a 10-step checklist that you can use to ensure your content positively contributes to your entire SEO campaign.
Determine Who Your Audience Is And What Content They Want: Bear in mind you are creating content for those who you hope will visit your website. This is why, before creating content, you must identify your target audience first and what content suits them.